Google AdWords Now Allows One Email for Multiple Accounts
September 15, 2016
Google Continues to Display Quality Score Data Until October 10
September 19, 2016

Google downplays the Google algorithm ranking update this week as “normal fluctuations”

Earlier this month, we reported about significant chatter around a Google algorithm update. Well, it looks like we have another update to report to you this week.

On Tuesday of this week, there were some early signals of a Google update. Those signals intensified Thursday and seem to just be getting stronger day by day.

In short, the webmaster and SEO community is confident that there was an algorithm change with the Google organic search results this week. Not only are the SEO forums and communities discussing it, the tracking tools from Mozcast, Accuranker, RankRanger and others have also shown significant fluctuations in the organic rankings in Google.

Google’s PR team wouldn’t directly comment. Instead, they pointed to a tweet by John Mueller from Google: “nothing specific, sorry — we’re always working to improve things!” This is in response to questions about an algorithm update. John also said this morning on Twitter that these are normal fluctuations:

Image courtesy of

Jason Suli
Jason Suli
The owner of Profit SEO specialising in Search Engine Optimisation and digital marketing, I love the challenges that Google has to offer in this ever changing environment of SEO.